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An illustrated example

KerjaBareng for SMEs, retail and F&B

Five branches, a back office of four. The work repeats daily — sales recaps, promo scheduling, answering complaints — and that is exactly what drains people.

This page is an illustration, not a case study. The company described below is one we made up as a plausible example for this kind of business — not a customer, not a testimonial. The cost figures are computed from our published plan prices.

Team size
4 back-office staff, 5 branch heads
Active divisions
Marketing, Sales & CS, Finance & Ops
Tools they use today
A WhatsApp group per branch, notebooks, a sales spreadsheet

Where it usually jams

Three things that hold SMEs, retail and F&B back

The daily recap is retyped every morning

One person spends the first hour of every day copying five branches’ numbers into one place.

Customer complaints pile up until the afternoon

A good reply needs the right tone and the order data. Both exist, just not in the hands of whoever has a free moment.

Promo material always happens at the last minute

Monday’s promo gets prepared on Sunday night, so its quality depends on who happens to still be awake.

One working day

What a day looks like once it is running

Four moments in sequence over a single day — no grand promises, just the order in which things actually happen once agents share the work.

  1. 06:30: the sales recap is already waiting

    A scheduled routine runs the Finance agent before the office opens; the result posts into the daily-recap channel, ready to read over breakfast.

  2. 09:00: complaints get answered in the right voice

    The agent drafts a reply using the stored language rules; a person just checks it and sends.

  3. 13:00: next week’s promo starts taking shape

    The issue is created once, assigned to the Marketing agent, and the caption draft is ready long before Sunday night.

  4. 16:00: anything going out passes a yes

    A broadcast to past customers waits for one tap from the owner before it really goes out.

The Dapur Nusa team’s promo-mingguan channel, with a campaign brief, an @Kira mention, and a link to the agent’s reply.

Product screenshot. Scroll to explore the details; press Escape or Close to return.

The Company memory page holding tone-of-voice rules, forbidden words, product prices and internal process notes.

Product screenshot. Scroll to explore the details; press Escape or Close to return.

The agent line-up

The agents that make sense for a business like this

Each division gets one agent. Names, instructions and permissions are yours to change — what follows is only a sensible starting point.

Rani — Finance & Ops

Recaps daily sales per branch, flags what needs attention, chases invoices.

Tania — Sales & CS

Drafts replies to complaints and customer questions using the order data on hand.

Kira — Marketing

Prepares the weekly promo material and posting schedule, always through an approval before it ships.

What changes

  • The first hour of every morning goes back to running the branches
  • Replies to customers stay consistent even when a different person types them
  • Nothing reaches a customer without a yes

What it would cost

Four back-office seats on the Team plan: Rp 396,000 a month. Branch heads can join as members without adding paid seats if they only read channels.

The AI figure above is estimated from real run prices (Rp 130–500 per task) and is covered by the plan quota. Your exact number depends on how often your agents work.

See full pricing details

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